”We’re at a stage now where there is more information available about you online, and on your phone, than there is in your house.” — Tim Cook
The public privacy debate was mostly focused around electoral influence by foreign governments or malicious hackers using our data. But the truth is that the biggest threat to our privacy is made by large corporations that access and profit from our data. We wanted to make this relevant through a study of a universal human behavior through relatable privacy seeking everyday situations. Ultimately reminding people that if privacy matters in our lives, it should matter to the phone our life is on.